![]() |
|
|
| S.Kumars
Nationwide Innovates Specialty Suiting - Michelangelo
The Flagship Company of the S.Kumars Group - S.Kumars Nationwide has innovated polyester/viscose worsted spun suiting. This speciality suiting has softer 'feel', superior drape and excellent crease resistance properties and it has an attractive selvedge. This fabric has a typical worsted 'look' and is available in the market at affordable rates. The new product is named MICHELANGELO - christened after the famous artist and poet of Italy. This fabric has been created for an average consumer who, on special occassions, wants to wear an exclusive suit or trouser and is not expensive as a garment made from polyester/wool fabric. The new product is available in a variety of dobby weaves. The colour range is quiet extensive. This fabric is available in width of 150 cm. Says Shri Nitin Kasliwal, Managing Director of S.Kumars Nationwide,"The wide range of products offered by the Company will give the consumer a wider choice and the retailer a better chance to provide a better customised service. Through this concept the retailers will have access to the entire range of fabrics hence will save time to address to the needs of consumers." S.Kumars Nationwide concept of promoting plans to this specialty as POPs in retail outlets. S.Kumars Nationwide who introduced a new concept by establishing a new marketing channel called 'Direct to Retailer' (DTR) for its high class suitings and 'Michelangelo' would also be distributed through a similar network. This specialty suiting is available to retailers at an attractive price range of Rs. 185 - Rs. 225 per meter. For your requirements of MICHELANGELO suitings Kindly contact: Mr. Rajendra Maloo. |