In the last 10 years, the ready to wear (RTW) industry has shown a remarkable growth in India in line with international trends. The Indian consumer has been exposed to international fashion through TV and personal travel.
 
 

Home Textiles >> SWOT Analysis

Strengths:
  • Quality product well accepted in major export markets
  • Spinning strength gives depth to the division’s advantage
Weaknesses:
  • Decline in export realizations
  • Brand not yet entrenched in domestic markets
Opportunities:
  • New untapped markets
  • Huge export potential
Threats:
  • Unorganized sector and international players
 

 
 
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